Dynamic Planning and Management in the Securities Industry: Staying Competitive in a Changing Market Place |
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Page viii
... clear value to brokerage firms did not take long to become well known in the industry . Soon I was receiving requests to conduct planning programs for brokerage firms . That led , in turn , to the development over the past 15 years of a ...
... clear value to brokerage firms did not take long to become well known in the industry . Soon I was receiving requests to conduct planning programs for brokerage firms . That led , in turn , to the development over the past 15 years of a ...
Page 211
... Clear Competitive Advantage , ” may cause some people to believe that there are one or two slick tricks that can be carried off so that in a few weeks competition is destroyed and one's own firm reigns supreme . This is not the case ...
... Clear Competitive Advantage , ” may cause some people to believe that there are one or two slick tricks that can be carried off so that in a few weeks competition is destroyed and one's own firm reigns supreme . This is not the case ...
Page 239
... clearly defined job . It is also easier to determine what sort of training is needed . If certain tasks are demanded of an individual and made clear in the job description , then that individual should be properly trained to carry out ...
... clearly defined job . It is also easier to determine what sort of training is needed . If certain tasks are demanded of an individual and made clear in the job description , then that individual should be properly trained to carry out ...
Common terms and phrases
account executives achieve actions advertising analysis analyzed areas basic branch manager broad brokerage firms budgets bull market capital chapter clear clients companies competition competitors create crucial culture customers deal decisions detailed develop economies of scale effective entity evaluation example executive committee firm's strategy fixed costs focus focused growth highly human resource implementation important individual investment involved issues larger firms long-term major managerial market research market segment market share marketing managers marketing plan marketing program marketing strategy Merrill Lynch objectives organization organizational Philip Kotler planning approach planning model planning process position problems Procter & Gamble product manager profits recruiting regional firms revenues sales force securities industry selling skills smaller firms sophisticated statement step strategic business units strategic plan structure task top management usually viable virtually