Public Radio and Television in America: A Political HistorySAGE Publications, 1996 M04 22 - 342 páginas The origins and evolution of the major insititutions in the United States for noncommercial radio and television are explored in this unique volume. Ralph Engelman examines the politics behind the development of National Public Radio, Radio Pacifica and the Public Broadcasting Service. He traces the changing social forces that converged to launch and shape these institutions from the Second World War to the present day. The book challenges several commonly held beliefs - including that the mass media is simply a manipulative tool - and concludes that public broadcasting has an enormous potential as an emancipatory vehicle. |
Dentro del libro
Resultados 1-3 de 68
Página 39
... audience and of the set of social relations which bind them to their audience and each member of that audience to other members " ( cited in Schiller , 1989 , pp . 322-323 ) . The marketplace model approached its audience as individual ...
... audience and of the set of social relations which bind them to their audience and each member of that audience to other members " ( cited in Schiller , 1989 , pp . 322-323 ) . The marketplace model approached its audience as individual ...
Página 116
... audience research indicated the high demographic profile of public radio's audience . The Simmons Market Research Bureau found that the 35-54 age bracket predominated , with over a third of listeners earning more than $ 50,000 a year ...
... audience research indicated the high demographic profile of public radio's audience . The Simmons Market Research Bureau found that the 35-54 age bracket predominated , with over a third of listeners earning more than $ 50,000 a year ...
Página 117
... audience building , adopted the slogan " up your cume , " or cumulative audience . Church started the practice of issuing national rankings of the listenership of public radio stations and subsequently founded the Radio Research Consor ...
... audience building , adopted the slogan " up your cume , " or cumulative audience . Church started the practice of issuing national rankings of the listenership of public radio stations and subsequently founded the Radio Research Consor ...
Contenido
Prologue 19141945 | 4 |
The Public Origins of American Broadcasting | 11 |
The Defeat of the Broadcast Reform Movement of the 1930s | 26 |
Derechos de autor | |
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Public Radio and Television in America: A Political History Ralph Engelman Vista previa limitada - 1996 |
Public Radio and Television in America: A Political History Ralph Engelman Vista previa limitada - 1996 |
Términos y frases comunes
activists administration advertising airwaves Alternate Media Alternate Media Center audience became broadcasting system cable television Carnegie Commission Challenge for Change cited commercial broadcasting community radio community television Congress corporate underwriting coverage CPB board CPB's critical cultural Deep Dish democratic director documentary educational broadcasters educational radio Educational Television established federal film Ford Foundation funding groups Halleck Hill independent producers institutions interest issues KPFA listeners MacNeil/Lehrer member stations movement NACRE NAEB National Public Radio NewsHour Nixon noncommercial broadcasting noncommercial radio noncommercial television NPR's organization Pacifica Radio Pacifica stations participation political potential president public access public affairs programming Public Broadcasting Act public broadcasting system public radio public sphere public television public TV radio and television radio stations Reagan represented role satellite Siemering Siemering's social staff Stoney television system television's tion Washington WBAI World York