Public Radio and Television in America: A Political History
SAGE Publications, 1996 M04 22 - 342 páginas
The origins and evolution of the major insititutions in the United States for noncommercial radio and television are explored in this unique volume.
Ralph Engelman examines the politics behind the development of National Public Radio, Radio Pacifica and the Public Broadcasting Service. He traces the changing social forces that converged to launch and shape these institutions from the Second World War to the present day. The book challenges several commonly held beliefs - including that the mass media is simply a manipulative tool - and concludes that public broadcasting has an enormous potential as an emancipatory vehicle.
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Their sponsorship system , like AT & T's , would be indirect , somewhat akin to what later would be called " underwriting . ” For example , Harper's Bazaar presented a fashion show , Field ...
The channels , in the band that would later be used by FM , were not of interest to commercial broadcasters at the time . An NCER official predicted that federal regulators would once again “ let the educational stations do the ...
A year later , the Alfred P. Sloan Foundation established a commission to consider the future of cable TV and public access . The Markle Foundation provided seed money for the establishment of the Alternate Media Center and Open Channel ...
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The Public Origins of American Broadcasting
The Defeat of the Broadcast Reform Movement of the 1930s
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