Dynamic Planning and Management in the Securities Industry: Staying Competitive in a Changing Market Place |
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Page 82
... problems of low morale and high turnover . " What is important about this statement is not how negative it sounds but that it provides a comprehensive foundation for doing something to resolve the firm's most important problems . Problem ...
... problems of low morale and high turnover . " What is important about this statement is not how negative it sounds but that it provides a comprehensive foundation for doing something to resolve the firm's most important problems . Problem ...
Page 83
... problems cited in the problem statement , but an outstanding solution statement goes beyond a “ repair " or a " patch - up - the - holes " approach . It provides a vision of an entity as ( probably ) bigger and stronger than the current ...
... problems cited in the problem statement , but an outstanding solution statement goes beyond a “ repair " or a " patch - up - the - holes " approach . It provides a vision of an entity as ( probably ) bigger and stronger than the current ...
Page 238
... problems involving the authority and responsibility an individual has often occur . Our consulting practice routinely encounters such problems . For example , what a product manager can and cannot do , to whom he reports and how far he ...
... problems involving the authority and responsibility an individual has often occur . Our consulting practice routinely encounters such problems . For example , what a product manager can and cannot do , to whom he reports and how far he ...
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account executives achieve actions advertising analysis analyzed areas basic branch manager broad brokerage firms budgets bull market capital chapter clear clients companies competition competitors create crucial culture customers deal decisions detailed develop economies of scale effective entity evaluation example executive committee firm's strategy fixed costs focus focused growth highly human resource implementation important individual investment involved issues larger firms long-term major managerial market research market segment market share marketing managers marketing plan marketing program marketing strategy Merrill Lynch objectives organization organizational Philip Kotler planning approach planning model planning process position problems Procter & Gamble product manager profits recruiting regional firms revenues sales force securities industry selling skills smaller firms sophisticated statement step strategic business units strategic plan structure task top management usually viable virtually