Smoking: Risk, Perception, and Policy

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SAGE, 23 may 2001 - 378 páginas

This book presents a counter-view, based on a survey of several thousand young persons and adults, probing attitudes, beliefs, feelings, and perceptions of risk associated with smoking. The authors agree that young smokers give little or no thought to health risks or the problems of addiction. The survey data contradicts the model of informed, rational choice and underscores the need for aggressive policies to counter tobacco firms' marketing and promotional efforts and to restrict youth access to tobacco.

Dentro del libro

Índice

The Risks of Active and Passive Smoking
5
A Profile of Smokers and Smoking
45
What Do Young People Think They Know
51
The Role of Perceived Risk in Starting and Stopping Smoking
64
Smokers Recognition of Their Vulnerability to Harm
81
Rational Actors or Rational Fools?
97
Advertising Smoker Imagery and the Diffusion of Smoking Behavior
127
The Nature of Nicotine Addiction
159
The Catch22 of Smoking and Quitting
216
Legal and Policy Perspectives
227
A YouthCentered Approach
277
Youth Perception of Tobacco Risk
301
Perception of Tobacco Risk Fall 1999
316
Causal Modeling Methodology
341
Index
367
About the Contributors
377

A Visceral Account of Addiction
188

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Sobre el autor (2001)

Dr. Slovic studies judgment and decision processes with an emphasis on decision making under conditions of risk. His work examines fundamental issues such as the influence of affect on judgments and decisions. He also studies the factors that underlie perceptions of risk and attempts to assess the importance of these perceptions for the management of risk in society. His most recent research examines psychological factors contributing to apathy toward genocide. He no longer does classroom teaching but does advise students in their research. For further information visit Dr. Slovic′s website: www.decisionresearch.org

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