Broadcasting in America: A Survey of Electronic MediaHoughton Mifflin, 1987 - 604 páginas |
Dentro del libro
Resultados 1-3 de 66
Página 14
... companies responsible for commercial programming . Like the BBC , the IBA owns and operates its own networks of television transmitters , so that commercial considerations do not control coverage . Unlike the BBC , the IBA has no ...
... companies responsible for commercial programming . Like the BBC , the IBA owns and operates its own networks of television transmitters , so that commercial considerations do not control coverage . Unlike the BBC , the IBA has no ...
Página 278
... companies , and parent company of NBC . The deal , valued at $ 6.28 billion , rep- resented the biggest non - oil acquisition ever made in the United States . It made NBC a part of the nation's second largest industrial corpo- ration ...
... companies , and parent company of NBC . The deal , valued at $ 6.28 billion , rep- resented the biggest non - oil acquisition ever made in the United States . It made NBC a part of the nation's second largest industrial corpo- ration ...
Página 325
... companies , and besides paying for exclu- sive rights , MTV offered free advertising time to the participating record companies . This strategy renewed the question of royalties for singers , performers , and musicians ( §3.2 and §16.5 ) ...
... companies , and besides paying for exclu- sive rights , MTV offered free advertising time to the participating record companies . This strategy renewed the question of royalties for singers , performers , and musicians ( §3.2 and §16.5 ) ...
Términos y frases comunes
A. C. Nielsen advertising affiliates agencies Amendment American antenna appeal applications Arbitron AT&T audience began broad broadcast and cable broadcast stations cable networks cable systems cable television carrier wave channels cial commercial commission communications act Congress cost court coverage decision effect electronic media entertainment example Exhibit fairness doctrine FCC's federal film formats frequency grams groups households impact industry issues license limited LPTV major Mass Media ment million Nielsen noncommercial operation ownership pay cable percent political prime-time produced programs public broadcasting radio and television radio stations ratings receivers recording regulation relay renewal reports role rules sample satellite schedule shows signals sion SMATV Source spectrum standards subscribers syndicated tele Telecommunications telephone teletext television networks television stations tion tional TVRO viewers waves wireless