Front cover image for The children are watching : how the media teach about diversity

The children are watching : how the media teach about diversity

Explains how the media can help students acquire the knowledge, attitudes, and skills needed to participate in cross-cultural interactions
Print Book, English, ©2000
Teachers College Press, New York, ©2000
xxi, 202 pages ; 24 cm.
9780807739389, 9780807739372, 0807739383, 0807739375
42954383
Prologue : it began with the gypsies
pt. I. An introduction in two episodes
1. Holly and Melissa's multicultural curriculum
Shirley Temple
The lion king
Pocahontas
O.J
Romance
The learners
2. The societal curriculum
Mass media and schools
From teaching to learning
Entertainment media as education
A global issue
Parents as media gatekeepers
Parents spin doctors
Conclusion. pt. II. The mass media as multicultural curriculum
3. Mediamakers as multicultural curriculum developers
Content creators : the media writ large
Content creators : media industries
Content creators : individual mediamakers
Limits on mediamakers
Commercialism
Tradition
Convention
A life of their own
4. Media products as multicultural textbooks
Single group analyses
Absence of comparative context
Short-term analyses
Information
Organization of ideas
Values
Expectations
Models for behavior
Mass media curriculum as message system
5. Mass media and multicultural learning
News vs. entertainment
The media impact debate : polarization and pomposity
Media-based learning : an empirical perspective
Uses and gratifications
Agenda-setting
Reception analysis
Unobtrusive empiricism
Media-based learning : a projective perspective
The Cosby show
The godfather disclaimer
Media-based learning : a theoretical perspective
Conclusion : omnipresence of media-based learning. pt. III. Media and education in contemporary perspectives
6. October 1997 : a multicultural media journal
Let the media curriculum begin
Talk radio weighs in
It's just entertainment
Game day
Promises, promises
We're off to see the wizard
Meanwhile, back in Riverside
Back on the road again
Red-eye time
The home stretch
Postscript
7. The contemporary media curriculum as school context
Pervasiveness
Themes
Patterns
Perspectives
Ideology
Media and learning
Limits of content analysis
The Children Now report
A potential impact paradigm
Conclusion. pt. IV. Schooling in a multiculturally mediated world
8. Mass media, multiculturalism, and schools
Scholarly relationships
Premises
School educator responses
Areas of school engagement
Conclusion and preview
9. Struggling with stereotypes : uses and abuses of a critical concept
Generalizations
Media as generalizers and stereotypers
Schools, generalizations, and stereotypes
Labels
Depictions
Mass media and stereotypes
Depictions versus stereotypes
Schools versus stereotypes
Conclusion
10. Multicultural education in the cyberspace era
Cyberspace as mass media democracy
Intergroup and intragroup communication
Schools, cyberspace, and diversity
Conclusion
Epilogue : she's black, I'm white